Ivo Gormley’s GoodGym is lending muscle where it’s needed.
Fed up of the gym and not a fan of a “pointless run around the block”, the runner found a way to combine exercise with doing good.
As many of us flock back to neglected gyms in January, we soon realise just how isolating it can be – and not much fun. That was the starting point for Ivo Gormley, 36, who came up with the GoodGym concept after growing fed up with the gym and deciding that a run round the block was “a pain, just pointless”.
He fantasised about plugging his bike into an electricity grid, so his energy would go to producing something helpful: not just exercising, but doing good at the same time.