How Big Data can prevent homelessness.
Councils already know all about us – but now it seems these data goldmines can be used to predict who might fall into hardship.
“The idea is to collect the data in the council database that could raise the red flag around an individual.”
Professor Vania Sena believes the swathes of data that councils already hold on us could be used to prevent homelessness.
The University of Essex researcher is working with Suffolk and Essex County Councils to analyse large sets of citizen data, collectively known as Big Data, using algorithms that will be used to predict when people need help.
If data analysis and predictive algorithms sounds cutting-edge, Sena says the actual models being used are very basic. “We’re not talking here about sophisticated artificial intelligence,” she says.